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On this day in New York · April 22, 1964

The World's Fair Opens in Queens

Robert Moses built a 700,000 pound steel globe, got Lyndon Johnson to Queens to dedicate it, and promised the world peace through understanding while most of the world's actual governments stayed home.

The World's Fair Opens in Queens
Wikimedia Commons / Theunis Piersma

The facts

Opened
April 22, 1964, Flushing Meadows-Corona Park, Queens
Theme
Peace Through Understanding
Opening-day crowd
About 90,000, fewer than half of what was predicted
Financial result
Ran a deficit of up to $40 million against Moses's projected $53 million surplus

On April 22, 1964, the New York World's Fair opened at Flushing Meadows-Corona Park in Queens, the same grounds Robert Moses had used for the 1939 fair. President Lyndon Johnson dedicated the United States Pavilion that morning while Nelson Rockefeller and Moses dedicated the New York State Pavilion, and about 90,000 people turned out in the rain, well under half the crowd organizers had predicted. The fair's theme, Peace Through Understanding, was symbolized by the Unisphere, a stainless steel globe still standing in the park today. Outside the gates, civil rights activists staged a sit-in, and the Congress of Racial Equality had called for a stall-in to snarl the highways leading to the fair, though only a handful of drivers actually joined it. Because the Bureau of International Expositions never sanctioned the fair, Britain, France, and Italy boycotted it outright, leaving just six countries with official pavilions.

In their words

The day in the words of the people who were there. Every quote is verbatim, and every source links out so you can check it.

  1. illustrates, symbolizes and embodies man's achievements on a shrinking globe in an expanding universe

    Robert Moses, on what the Unisphere was built to represent

    Source: Wikipedia

Why it still matters

The fair never turned the profit Moses promised and never got the world's official blessing, but it left Queens the Unisphere, still the neighborhood's postcard image, and a lasting lesson about the gap between a builder's grand promises and who actually shows up.

Sources

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